The Mobile World Congress (MWC) 2025 kicks off today in Barcelona, reaffirming itself as the world’s most influential technology event in the realm of mobile technology and connectivity. From March 3 to 6, the Catalan city becomes the global epicenter of innovation, gathering over 101,000 attendees from 205 countries, figures that reflect a full recovery following the effects of the pandemic.
With more than 2,700 exhibiting companies, including giants such as Xiaomi, Samsung, Honor, TCL, Nokia, and Lenovo, the MWC 2025 promises to be a historic edition filled with technological innovations, discussions on the future of the industry, and business opportunities. Additionally, the event will address key topics such as artificial intelligence, the evolution of 5G, and its impact on sectors like healthcare, mobility, and industry 4.0.
Program and Key Highlights
The MWC 2025 is not only a showcase of the latest technological trends but also a space for pioneering presentations. Among the most anticipated innovations is the Xiaomi 15 Ultra, equipped with a 200-megapixel periscopic camera, a milestone in the mobile photography industry. The emerging brand Nothing will unveil its Phone (3a) series, featuring a triple-camera system and an innovative design. Samsung, on its part, may surprise with the Galaxy S25 Edge, an evolution of its iconic smartphone line.
In addition to the launches, the congress will address the integration of artificial intelligence across various sectors, with initiatives like the Honor Alpha Plan, which promises to revolutionize user-device interaction. Advances in virtual reality, 3D printing, and sustainable technologies will also be explored, solidifying the MWC as a space for exchanging ideas and solutions to global challenges.
Must-Attend Conferences
The MWC 2025 program includes key sessions that delve into current and future technology topics. Among them are:
- Connected Industries: This program offers a unique insight into how Industry 4.0 is transforming sectors such as manufacturing, finance, and mobility. With thought leaders and technology experts, attendees will gain an understanding of the opportunities and challenges presented by advanced connectivity.
- Diversity4Tech: Focused on diversity, equity, and inclusion in the tech industry, this program includes the session “The ROI of Inclusion”, which analyzes how DE&I initiatives drive innovation, retain talent, and open new market opportunities.
- Sports Tomorrow Congress: Organized by the Barça Innovation Hub, this congress celebrates the 125 years of history of FC Barcelona and explores how sports and technology can unite to create a more innovative future. It serves as a unique platform for companies in the sports and technology ecosystem.
- Talent Arena: This free space brings together developers, tech companies, and educational institutions, featuring figures like Steve Wozniak and executives from Google. Its aim is to foster talent and establish Barcelona as a global technology reference.
Key Speakers
The MWC 2025 will feature some of the most prominent leaders and visionaries in the tech industry. Among the notable speakers are:
- Peggy Johnson (CEO of Agility Robotics): A pioneer in bipedal robotics for human environments.
- Ami Badani (Marketing Director of Arm): An expert in semiconductor design and processor architectures.
- Ray Kurzweil (Futurist at Kurzweil Technologies): Renowned for his predictions on artificial intelligence and technology.
- Arthur Mensch (CEO of Mistral AI): An innovator in the field of artificial intelligence.
- Scott Galloway (Professor at NYU Stern): A prominent analyst in technology, business, and marketing.
These personalities will share their perspectives on critical topics such as artificial intelligence, 5G connectivity, digital transformation, and the future of technology across various sectors.
Economic and Business Impact
The MWC 2025 is not only a technologically significant event but also an economic engine for Barcelona and its metropolitan area. It is estimated that this edition will generate between 540 and 550 million euros, consolidating its role as a key driver for the local economy. Since its arrival in the city in 2006, the MWC has accumulated an economic impact of nearly 7 billion euros and created over 160,000 temporary jobs.
For this edition, the creation of 9,200 temporary jobs is expected in sectors such as assembly, logistics, security, and catering services. Furthermore, the hospitality industry will benefit from high demand for accommodation and related services. In 2024, hotels in Barcelona achieved a record revenue of 2.2 billion euros, partly thanks to large-scale events like the MWC.
The government’s commitment to the MWC is reflected in the extension of tax benefits associated with the event for three years, recognizing it as an “event of exceptional public interest”. This measure facilitates tax deductions for participating companies and reinforces Barcelona’s position as a global tech hub.
Conclusion
The MWC Barcelona 2025 represents not only the future of mobile technology and connectivity but also a unique opportunity to drive innovation, diversity, and tech talent. With a program full of pioneering presentations, inspiring conferences, and top-tier speakers, the event solidifies Barcelona’s status as the epicenter of global technology while generating a significant economic and social impact on the city and its surroundings. This year, the MWC is not only looking to the future; it’s building it.