Qualcomm Launches Dragonwing: A New Brand for Industrial Innovation

Qualcomm has announced the launch of Dragonwing, a new product portfolio focused on the digital transformation of the industry. With this new identity, the company aims to strengthen its presence in sectors such as industrial IoT, networks, and telecommunications, offering high-performance solutions in artificial intelligence, connectivity, and low-power computing.

A Step Forward in Industrial Digitalization

Dragonwing emerges as a response to the growing demand for intelligent solutions in industrial sectors seeking to improve their efficiency and competitiveness. With this new product line, Qualcomm combines hardware, software, and services designed to provide scalability, speed, and reliability to businesses worldwide.

The portfolio covers applications ranging from industrial robotics to embedded devices, smart cameras, drones, and communication systems in critical infrastructures. Qualcomm has emphasized that Dragonwing represents its commitment to technological innovation and the expansion of its offerings beyond the well-known Snapdragon, traditionally focused on the consumer market.

A Purposeful Visual Identity

The name ‘Dragonwing’ symbolizes acceleration and growth, while its design incorporates a stylized dragon icon that reflects power and transformation. The color palette of the new portfolio integrates Qualcomm’s innovative blue with the distinctive red of Snapdragon, reinforcing its identity within the company’s technological ecosystem.

Impact on Strategic Sectors

The Dragonwing solutions are designed for key industries such as energy, manufacturing, telecommunications, supply chain, and retail. These technologies will enable companies to adopt new operational models based on artificial intelligence and advanced connectivity, facilitating an efficient transition to the digital age.

According to Qualcomm, the integration of Dragonwing into business ecosystems will help improve decision-making, optimize processes, and accelerate the market launch of new products and services. With a robust and reliable infrastructure, companies will be able to expand their opportunities and consolidate their competitive advantage.

Presentation at MWC and Embedded World

Qualcomm will officially present Dragonwing during the Mobile World Congress (MWC) from March 3 to 7, and at Embedded World from March 11 to 13. During these events, attendees will be able to experience firsthand the capabilities of Dragonwing products and how they are transforming the industry.

With this launch, Qualcomm reaffirms its role as a leader in technological evolution, providing tools that enable companies to move forward with confidence in the digital age.

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