Microsoft, Google, and LinkedIn are the top brands most commonly impersonated by cybercriminals.

The latest Brand Phishing Report for the first quarter of 2024, presented by Check Point Research, the Threat Intelligence division of Check Point, reveals that Microsoft continues to be the most impersonated brand in phishing attacks, accounting for 38% of all attempts recorded. Google and LinkedIn follow closely behind, each with 11%, solidifying themselves as the most targeted brands by cybercriminals.

This year, Airbnb has entered the list, taking the tenth position, a rise likely driven by the increase in travel and accommodation bookings during Easter week. This phenomenon reflects how high tourism activity periods become windows of opportunity for attackers.

The technology sector remains the most impacted by these attacks, closely followed by social networks and banking. Technological brands are particularly vulnerable due to their widespread use in both corporate and remote work environments, making them attractive targets for accessing corporate files through employees’ internal credentials.

Omer Dembinsky, Data Group Manager at Check Point Software, warns about the evolution of phishing techniques, which are now harder to detect: “It is crucial for users to maintain a high level of alertness and exercise extreme caution when handling emails that appear to come from trusted brands.”

The report emphasizes the need to adopt proactive cybersecurity practices to mitigate the risks associated with these attacks, which aim not only at stealing personal information but also at obtaining critical details used in social media platforms, shipping services, and banking entities.

Below are the top 10 brands that have recorded the highest number of phishing attempts during the first quarter of 2024:

– Microsoft (38%)
– Google (11%)
– LinkedIn (11%)
– Apple (5%)
– DHL (5%)
– Amazon (3%)
– Facebook (2%)
– Roblox (2%)
– Wells Fargo (2%)
– Airbnb (1%)

This landscape underscores the importance of continuous monitoring and cybersecurity education as essential tools to protect both individuals and organizations against constantly evolving digital threats.

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