WITH Madrid, a leading company in artificial intelligence, data, and technology, has announced the appointment of Noreddine Meterfi as its new head of business development. With over three decades of experience in digital marketing, sales, and strategic development, Meterfi joins the company to lead its expansion and consolidation in the tech sector.
Holding a degree in Information and Communication Sciences from the University of Sorbonne, Meterfi has held key roles in renowned companies. He served as the head of sales and marketing for Southern Europe at LEWIS PR, a British multinational specializing in public relations within the tech field, and led the European subsidiary of Greater Than One, a prominent U.S. pharmaceutical marketing agency. His background positions him as a reference in business growth strategies and digital transformation.
“It’s an honor to join WITH Madrid, a company that is redefining the landscape of artificial intelligence and digital transformation in Spain and Europe,” said Meterfi. “I am excited to work with such a talented team and contribute to the growth of a company that is at the forefront of technological innovation.”
The arrival of Meterfi coincides with a key moment for WITH Madrid, which aims to strengthen its position in a competitive and ever-evolving market. Geoffroy de Ribou, CEO of the company, emphasized the significance of this appointment: “The addition of Noreddine Meterfi is an important step in our growth strategy. His expertise and vision will be essential to solidifying our market position and continuing to offer innovative solutions to our clients.”
Meterfi highlighted the company’s vision as a transformative player in the tech sector: “WITH Madrid is not just a technology company; it is a catalyst for transformation across various sectors, where innovation serves the user experience.”
With this new leadership, WITH Madrid reaffirms its commitment to excellence and innovation, strengthening its ability to develop advanced technological solutions tailored to the needs of its clients in a constantly evolving environment.