HP has kicked off its highly anticipated event, the HP Amplify Conference 2025, taking place from March 17 to 19 in Nashville, bringing together over 1,500 business partners, distributors, customers, and industry leaders. Under the theme “Driving the Future Together”, the event focuses on the transformative impact of artificial intelligence in the workplace, employee experience, customer service, and business growth.
The conference provides a unique platform to learn about the latest updates from the HP Amplify Partner program, as well as to discover over 80 AI-driven innovations in a 40,000-square-foot exhibition space, all designed to redefine how businesses work and collaborate.
Prominent Tech Leaders at the Event
The event featured keynote addresses from notable figures such as Enrique Lores, President and CEO of HP; Lisa Su, CEO of AMD; Irfan Saif, CIO of Deloitte US; Michelle Johnston Holthaus, CEO of Intel Products; Jensen Huang, Founder and CEO of NVIDIA; Cristiano Amon, CEO of Qualcomm; and Bill McDermott, President and CEO of ServiceNow.
“HP is in the best position to lead the future of work,” stated David McQuarrie, Chief Commercial Officer of HP. “Our extensive portfolio of connected devices and solutions redefines what is possible for businesses and their employees.”
A More Sustainable Future
Sustainability is at the forefront of this edition of the HP Amplify Conference. The company has aligned the event with the United Nations Sustainable Development Goals, eliminating single-use plastics, donating surplus food, and designing reusable materials. Additionally, the event venue features its own beehives, oil recycling for biofuels, electric vehicle charging stations, and recycling programs in hotel rooms.
An AI-Driven Innovation Ecosystem
During the conference, new technologies were showcased ranging from workstations and printing solutions to collaboration platforms and document management, all powered by artificial intelligence. These solutions are designed to optimize hybrid work, enhance business efficiency, and ensure security in corporate environments.
Key areas highlighted include:
- Smart printing and document solutions.
- New collaboration platforms featuring Poly devices, optimized for remote work.
- Data analytics platforms and business automation.
- IT infrastructure for large enterprises with advanced cybersecurity capabilities.
Extensive Executive Representation from HP
In addition to Enrique Lores and David McQuarrie, other senior executives from HP presented their strategic visions:
- Ernest Nicolas, Chief Enterprise Operations Officer.
- Antonio Lucio, Chief Marketing and Corporate Affairs Officer.
- Jen Huffstetler, Chief Sustainability Officer.
- Anneliese Olson, President of Imaging, Printing & Solutions.
- Alex Cho, President of Personal Systems.
- Dave Shull, President of HP Solutions.
- Tuan Tran, President of Technology and Innovation.
- Kobi Elbaz, SVP and GM of Global Revenue Operations.
An Essential Gathering for Partners and Customers
The HP Amplify Conference 2025 has been an exclusive meeting point for partners, customers, analysts, and industry press, giving them firsthand insight into HP’s strategies for accelerating digital transformation.
The company has invited everyone to follow all updates through its official channels on LinkedIn, X (formerly Twitter), Instagram, and via the hashtag #HPAmplify on all platforms.
With this event, HP reinforces its commitment to sustainable innovation, collaboration with its partners, and the development of advanced solutions that will drive the future of work globally.