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Madrid, March 20, 2025. Artificial Intelligence continues to transform the workforce, and according to the latest IDC report, organizations that do not adapt their teams to this new technological reality risk falling behind. The report “Planning for the Future: The Importance of Equipping Your Workforce with AI PCs” (linked at the end), sponsored by AMD, highlights that AI-equipped PCs will be essential for driving efficiency, productivity, and innovation in companies over the coming years.
Currently, these devices account for 5.5% of global commercial shipments, but IDC forecasts that by 2028 they will represent 93.9% of the market. This prediction coincides with the imminent end of support for Windows 10 in October 2025, which will force many companies to renew their fleets of computers.
What is an AI PC?
According to IDC, an AI PC is one that integrates a combination of CPU, GPU, and a Neural Processing Unit (NPU) in its processor. This specific chip is designed to run AI workloads more efficiently, freeing up the processor and graphics card for other tasks. This combination enables processes such as real-time translations, background blurring in video calls, or advanced searches without relying on the cloud, thereby reducing latency and enhancing privacy.
Microsoft has already classified devices with NPUs of at least 40 TOPS (trillions of operations per second), 16 GB of RAM, and 256 GB of SSD under the category “Copilot+ PC,” offering advanced features such as AI-generated images or real-time audio translation.
Benefits for Companies
The report emphasizes that although the initial investment in an AI PC may be higher, the long-term savings are significant. By reducing reliance on cloud services, per-user costs decrease, and security improves by keeping data locally. Additionally, employee performance improves due to the customization that these devices allow, adapting to their habits and optimizing their workflows.
Tom Mainelli, vice president of the device research group at IDC, notes that “AI PCs will not only increase efficiency in routine tasks but will also free up time for employees to focus on strategic projects that add greater value to their companies.”
An Unstoppable Trend
It is estimated that the growing demand for these devices will be driven by three main factors: rising costs in cloud services, the energy consumption of large data centers—which IDC predicts will reach 146.2 TWh by 2027—and the need for a more sustainable computing environment. Shifting workloads to end-user devices is a responsible and efficient solution.
Expert Recommendations
The report underscores the importance for technology leaders in companies not to wait until the last moment to plan the transition to AI PCs. They should identify which profiles within the organization will benefit first from these capabilities and which applications will most quickly migrate their processes to these new environments.
Additionally, experts recommend that companies maintain ongoing conversations with hardware and software vendors as well as silicon manufacturers to choose the equipment that best fits their current and future needs.
The Future is Here
Forecasts indicate that by 2024 alone, shipments of AI PCs will reach 24.4 million units. In an environment where AI is increasingly integrated into corporate applications, delaying this transition could limit companies’ ability to compete in an increasingly demanding and dynamic market.
The message is clear: the era of AI PCs has arrived, and the decisions made today will shape the productivity and competitiveness of companies over the next decade.
Source: IDC Study at AMD.