During CES 2025, Ceva, Inc. (NASDAQ: CEVA), a leader in Edge AI technology and connectivity solutions, announced its collaboration with Oritek Semiconductor to integrate its SensPro™ Vision AI DSP processor into the Longquan 560 chipset series, designed for advanced driver-assistance systems (ADAS) in electric vehicles (EVs).
Advances in ADAS Technology for a Safer and More Sustainable Future
The Longquan 560 series, developed by Oritek, is optimized to meet the needs of the growing electric vehicle market in China and globally. These chipsets, equipped with the SensPro Vision AI DSP processor, enable applications such as camera monitoring systems (CMS), zonal control units (ZCU), and integrated driving and parking systems.
“Ceva’s SensPro Vision AI DSP processor offers the high-efficiency processing performance necessary for innovations in ADAS,” said Gao Feng, CEO of Oritek. “This collaboration will help manufacturers create smarter, safer, and more reliable solutions for a rapidly evolving automotive market.”
Additionally, Ran Snir, Vice President of Ceva’s Vision Unit, emphasized: “Oritek’s choice of our processor reinforces our leadership in advanced processing and detection capabilities necessary for critical ADAS applications.”
The Global Rise of the Electric Vehicle Market
The electric vehicle market is experiencing unprecedented growth, driven by demand for sustainable transportation, stricter emission regulations, and technological advancements. China is leading this transformation, accounting for over 50% of global electric vehicle sales, and battery electric vehicles (BEVs) are expected to reach 30% of global sales by 2027.
The advanced technology from Ceva and Oritek is positioned to leverage this expansion, offering innovative solutions to overcome key challenges such as safety, total cost of ownership, and range anxiety.
The SensPro Vision AI DSP: Power and Efficiency in a Single Chip
The SensPro™ Vision AI DSP is a scalable, high-performance processor designed to manage complex sensor processing tasks and artificial intelligence workloads. Its features include:
- Simultaneous processing of multiple sensors, such as cameras, radar, LiDAR, and microphones.
- Compliance with functional safety standards ISO26262.
- High energy efficiency thanks to its combination of advanced mathematical calculations and parallel processing.
With these capabilities, the SensPro™ is ideal for applications in automotive, robotics, IoT devices, and smart homes.
Commitment to Sustainability and Innovation
Ceva continues to lead the transformation towards smarter and safer transportation. With over 17 billion smart Edge products powered by its technologies, the company reaffirms its mission to connect and secure devices in an interconnected world.